One of my favourite ways a band can cut through some bullshit and earn some positive hype is to get involved with a charity. I know at the Peak Performance Project in Vancouver, one thing they have the bands do in Bootcamp is to align your band brand with a charity that fits for your vision and community. The Peak rolls 20 bands through bootcamp every year and only one wins the prize… BUT 20 charities get a brand ambassador and in many cases, that relationship lasts longer than the PPP.
This fall… Victoria band Handsome Distraction are growing mustaches (awesome) but more importantly, raising money for Movember.
We’ll see you Thursday, November 22nd at Lucky Bar. Tickets are $10 in advance or $12 at the door.
3 bands… Warbuck, Citizen Joy and headliners Handsome Distraction. I’ll DJ after the music for those party people taking it to 2AM.
And hey… if you are feeling giving today… homeboy Pol Plastino is raising money too.
Go with yourself.
The Morning After 
[…] talked on an earlier post about healdiners Handsome Distraction….so lets have a listen to the other support band, Citizen Joy. Groovy, bluesy, vocally […]